Video Notes & FAQ
Haru Card
On-screen information, scene outline and FAQ for "Haru Card" (2025), a commercial film for Shinhan Card. The film has no dialogue. Produced by greatminds.
Chapters
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Start of Travel and Introduction to Haru Card
Presents the excitement of travel starting at the end of daily life alongside a notice of generative AI production.
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A Special Day at the Travel Destination
Conveys messages of looking forward to tomorrow and enjoying small moments at the travel destination.
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ShinhanCard Haru Points and Hoshino Resorts Benefits
Details MyShinhanPoint accumulation rates for Japan, overseas, and domestic spending, as well as lodging discounts across Hoshino Resorts brands.
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A Card Containing Travel Romances
Concludes with the message of capturing all travel dreams into one card alongside the partner brand logos.
Key facts from the film
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This video was produced utilizing generative AI.
“이 영상은 생성형 AI를 활용해 제작되었습니다.”
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The travel theme phrase 'Travel with haru' appears.
“Travel with haru”
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It presents the message that a dreamed-of journey begins at the end of daily routine.
“일상의 끝에 꿈꾸던 여행의 시작”
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A lyrical line appears wondering what kind of day will unfold and greet tomorrow.
“오늘은 어떤 하루가 기다릴지 어떤 하루가 내일을 반길지”
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ShinhanCard Haru (Hoshino Resorts) offers 3.5% MyShinhanPoint accumulation on transactions in Japan.
“일본 이용 거래 건 3.5% 마이신한포인트 적립”
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It accumulates 2% MyShinhanPoint for overseas transactions and 1% for domestic transactions.
“해외 이용 거래 건 마이신한포인트 2% 적립 / 국내 이용 거래 건 마이신한포인트 1% 적립”
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Hoshino Resorts benefits include discounts for Hoshinoya bookings, as well as lodging discounts for KAI, RISONARE, and OMO.
“호시노아 2박 또는 3박 이상 예약 시 최대 10% 할인 / 카이 조식/석식 포함 최대 30% 할인 / 리조레트 일본 및 글 지역 최대 30% 할인 / OMO 조식 포함 10% 할인”
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The slogan stating that all dreamed-of travel romances are captured in the Haru card is displayed.
“모두 하루에 담아”
FAQ
What is the Shinhan Card Haru ad?
It is an ad for 'Shinhan Card Haru', a card for travel in Japan, realised with generative AI and animation techniques. Without dialogue, on-screen text shows the card's points and the accommodation discounts offered with partner Hoshino Resorts. greatminds produced it in 2025.
How was the ad made?
With generative AI and animation techniques. The opening screen also states that the video was made using generative AI.
What point rewards for Shinhan Card Haru does the ad show?
As shown in the ad (2025): 3.5% My Shinhan Points on transactions in Japan, 2% overseas and 1% in Korea, with a condition of at least KRW 300,000 in domestic spending the previous month. Current terms should be checked with Shinhan Card.
What Hoshino Resorts benefits does the ad show?
As shown in the ad (2025): up to 10% off HOSHINOYA for stays of two or three nights or more, up to 30% off KAI including breakfast and dinner, up to 30% off RISONARE in Japan and Guam, and 10% off OMO including breakfast, subject to at least KRW 300,000 in domestic spending the previous month.
What is the ad's message?
Lyrics such as 'at the end of everyday life, the start of the trip you dreamed of' and 'what kind of day awaits today' convey the excitement of travel, and it closes with 'all your travel dreams in one Haru', a play on the card's name, which means 'day' in Korean.
On-screen information
Text shown on screen as graphics — captions, figures and place names — in order of appearance.
이 영상은 생성형 AI를 활용해 제작되었습니다.
Travel with haru · ShinhanCard Haru · Hoshino Resorts
일상의 끝에 꿈꾸던 여행의 시작
오늘은 어떤 하루가 기다릴지 어떤 하루가 내일을 반길지
신한카드 Haru (Hoshino Resorts) · 일본 이용 거래 건 3.5% 마이신한포인트 적립 · 해외 이용 거래 건 마이신한포인트 2% 적립 · 국내 이용 거래 건 마이신한포인트 1% 적립 · ※ 전월 이용 실적 국내 30만원 이상
호시노리조트 혜택 · 호시노야: 2박 또는 3박 이상 예약 시 최대 10% 할인 · 카이: 조식/석식 포함 최대 30% 할인 · 리조나레: 일본 및 괌 지역 최대 30% 할인 · OMO: 조식 포함 10% 할인 · ※ 전월 이용 실적 국내 30만원 이상
꿈꾸던 여행 로망 · 모두 하루에 담아
신한카드 Haru · Hoshino Resorts