Kia Green Trip

Chapters

1. 0:00

   Travel Barriers and the Reality of Mobility Challenges

   Depicts the reality where the joy of travel, an everyday experience for many, remains merely an imagined dream for people with disabilities.

2. 0:28

   The Launch of Green Trip and Its 10-Year Journey

   Introduces the journey of Green Trip, which launched to enable free travel and has covered over 100 laps around the Earth across the country over the past 10 years.

3. 1:06

   Real Stories from Green Trip Customers

   Shares authentic travel experiences from customers, including a first family trip with an electric wheelchair, a first trip after losing vision, and visiting a son in the military.

4. 1:22

   Mobility Creating Life Opportunities Beyond Travel

   Presents Green Trip's future vision of advancing toward a boundless world and freedom of mobility for all, moving beyond simple travel support.

Key facts from the film

1. 0:07

   There is a reality where many pleasures in the world still feel distant to some people.

   “그 누군가에게는 여전히 멀게만 느껴지는 것들이 있습니다.”

2. 0:12

   For some people, shining waves exist only in imagination and mountains with bird sounds are climbed only in dreams.

   “반짝반짝 빛나는 파도는 상상 속에만 존재하고, 정다운 새소리가 들리는 산은 꿈에서만 올라봤죠.”

3. 0:29

   Green Trip was launched to make free travel possible with anyone to any destination at any time.

   “원하는 사람과 원하는 곳으로 언제든 떠나 자유로운 여행이 가능할 수 있도록 초록여행이 시작되었습니다.”

4. 0:38

   Green Trip has been running for the past 10 years so that physical disabilities do not become barriers to travel.

   “신체의 장애가 여행에 장애가 되지 않도록 특별한 여행의 기쁨을 주고자 초록여행은 지난 10년을 달려왔습니다.”

5. 0:49

   The collective steps of Green Trip have exceeded a cumulative travel distance of over 100 laps around the Earth.

   “한걸음 한걸음들이 모여 어느새 지구 100바퀴를 훌쩍 넘겼고.”

6. 1:07

   A customer using an electric wheelchair went on a family trip with their mother for the first time through Green Trip.

   “전동휠체어를 타는 제가 처음으로 어머니를 모시고 가족 여행을 할 수 있었어요.”

7. 1:11

   A customer who traveled for the first time after losing sight experienced a new world outside and regained immense laughter.

   “실명 후 처음 나선 여행입니다. 문 밖을 나서니 새로운 세상이 있었어요. 그리고 얼마나 웃었는지 몰라요.”

8. 1:16

   A wheelchair-using couple was able to visit their son serving in the military thanks to Green Trip.

   “군대간 아들들에게 면회하기 어려웠는데 초록여행 덕에 아들을 만났습니다.”

FAQ

Full transcript

The film has no English subtitles, so the English lines are machine-translated. The original is shown under each line.

1. 0:00

   A world where new joys greet us every single day.

   매일매일 새로운 즐거움이 반겨주는 세상.

2. 0:04

   While there are so many fun things just a step away,

   한 걸음만 나서면 재미있는 것들이 가득한데.

3. 0:07

   for some, these things still feel so far away.

   그 누군가에게는 여전히 멀게만 느껴지는 것들이 있습니다.

4. 0:12

   Sparkling waves only exist in their imagination, and mountains filled with the sweet sounds of birds have only been climbed in dreams.

   반짝반짝 빛나는 파도는 상상 속에만 존재하고, 정다운 새소리가 들리는 산은 꿈에서만 올라봤죠.

5. 0:25

   Can't everyone enjoy traveling?

   누구나 여행을 즐길 수 없을까요?

6. 0:29

   To leave anytime, anywhere, with whoever you want, and to make traveling freely possible, Green Trip has begun.

   원하는 사람과 원하는 곳으로 언제든 떠나 자유로운 여행이 가능할 수 있도록 초록여행이 시작되었습니다.

7. 0:38

   So that physical disabilities don't become an obstacle to traveling and to bring the joy of special journeys, Green Trip has been running for the past 10 years.

   신체의 장애가 여행에 장애가 되지 않도록 특별한 여행의 기쁨을 주고자 초록여행은 지난 10년을 달려왔습니다.

8. 0:49

   Step by step, the journey has surpassed well over 100 laps around the Earth,

   한 걸음 한 걸음이 모여 어느새 지구 100바퀴를 훌쩍 넘겼고.

9. 0:54

   and Green Trip has traveled all across the country with so many people.

   초록여행도 정말 많은 사람들과 방방곡곡 여행을 떠났죠.

10. 1:01

    To the many people who traveled with Green Trip, what did Green Trip mean to them?

    초록여행과 여행을 떠났던 많은 분들에게 초록여행은 어떤 의미였을까요?

11. 1:07

    As someone using an electric wheelchair, I was able to take my mother on a family trip for the first time.

    전동휠체어를 타는 제가 처음으로 어머니를 모시고 가족 여행을 할 수 있었어요.

12. 1:11

    It was my first trip after losing my sight. Stepping out the door, there was a whole new world. And I cannot tell you how much I laughed.

    실명 후 처음 나선 여행입니다. 문 밖을 나서니 새로운 세상이 있었어요. 그리고 얼마나 웃었는지 몰라요.

13. 1:16

    It was hard to visit our sons who were serving in the military, but thanks to Green Trip, we were able to see our son.

    군대 간 아들들에게 면회하기 어려웠는데 초록여행 덕에 아들을 만났습니다.

14. 1:22

    What we dream of is not simply helping people travel.

    우리가 꿈꾸는 것은 단순히 여행을 돕는 것이 아닙니다.

15. 1:41

    Creating new opportunities in life beyond mobility, this is the mobility that Green Trip is creating.

    이동을 넘어 새로운 삶의 기회를 만드는 일, 초록여행이 만들어가고 있는 모빌리티의 모습입니다.

16. 1:50

    A world without boundaries, the freedom of mobility enjoyed as much as you can imagine. For everyone living together, Green Trip goes further.

    경계 없는 세상, 상상하는 만큼 누리는 이동의 자유로움. 함께 살아가는 모두를 위해 초록여행은 더 멀리 나아갑니다.

On-screen information

Text shown on screen as graphics — captions, figures and place names — in order of appearance.

1. 0:20

   만 15세 이상 국내여행 경험률

2. 0:45

   초록여행이 달린 운행일수

3. 0:51

   초록여행이 달린 운행거리

4. 0:56

   초록여행을 이용한 고객

5. 1:28

   초록여행을 경험 후 연평균 여행 횟수

6. 1:31

   초록여행 경험 후 변화된 여행의 형태

7. 1:38

   초록여행을 경험 후 삶의 긍정적인 변화가 있었다

8. 2:03

   Kia Social Contribution 초록여행